Here are some steps to ensure CCPA compliance in email marketing:
Update Privacy Policies: Clearly explain data collection, usage, and sharing practices in your privacy policy. Provide Opt-Out Mechanisms: Include easy-to-use opt-out links in your emails and on your website. Honor Access and Deletion Requests: Implement processes to handle consumer requests for data access and deletion efficiently. Secure Data: Use robust security measures to protect consumer data from breaches and unauthorized access.