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How to Ensure Compliance in Medical Email Marketing?

Compliance is a significant concern in medical email marketing due to laws like HIPAA in the United States. To ensure compliance:
- Always obtain explicit consent before sending emails.
- Encrypt sensitive patient information.
- Use secure email platforms.
- Include an easy opt-out option in every email.
- Regularly audit your email marketing practices to stay updated with regulations.

Frequently asked queries:

What is Medical Email Marketing?
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