Seamless integration with your email marketing tools is vital for a frictionless customer journey. Here’s how you can ensure it:
- API Availability: Make sure the payment processor offers a well-documented API. - Plugins: Check if there are ready-made plugins for popular email marketing platforms like Mailchimp, HubSpot, or ActiveCampaign. - Automation: Utilize automation features to trigger emails based on payment actions, such as receipts, subscription renewals, or failed payments.