Here are some strategies to ensure your emails land in the primary inbox:
Personalize your emails: Use the recipient's name and tailor the content to their interests. Avoid spammy language: Words like "free," "buy now," and "limited time offer" can trigger spam filters. Segment your email list: Send targeted emails to specific groups of subscribers based on their behavior and preferences. Authenticate your domain: Use SPF, DKIM, and DMARC to improve your email deliverability. Maintain a clean email list: Regularly remove inactive subscribers to improve your sender reputation.