There are several telltale signs that your email marketing system is suffering from poor integration:
Data Gaps: If you notice gaps in your data or discrepancies between different platforms, itâs a clear sign of poor integration. High Unsubscribe Rates: Sending irrelevant content due to outdated data can result in higher unsubscribe rates. Low Engagement: Poorly targeted emails often lead to low open and click-through rates. Error Messages: Frequent technical issues and error messages can also indicate integration problems.