Implementing advanced filters involves several steps:
Data Collection: Gather comprehensive data from various sources like CRM systems, website analytics, and email engagement metrics. Define Segments: Create segments based on the collected data, using criteria that align with your marketing goals. Use Email Marketing Software: Utilize tools like Mailchimp, HubSpot, or ActiveCampaign that support advanced filtering. Test and Optimize: Regularly test your segments and optimize them based on performance data.