Welcome Emails: Sent to new subscribers to introduce them to the brand and set expectations. Cart Abandonment Emails: Remind customers of items left in their cart, often with a call-to-action to complete the purchase. Birthday or Anniversary Emails: Celebrate special occasions with personalized offers or discounts. Re-engagement Emails: Target inactive subscribers with incentives to bring them back. Post-Purchase Follow-Ups: Provide order confirmation, shipping details, or product recommendations after a purchase.