Implementing automated segmentation involves several steps:
Choose the Right Platform: Select an email marketing platform that supports automated segmentation. Define Criteria: Establish the criteria for segmentation based on your marketing goals. Collect Data: Gather the necessary data from various sources like website analytics, purchase history, and surveys. Set Up Automation: Configure the platform to automatically segment subscribers based on the defined criteria. Test and Optimize: Regularly monitor the performance of your segmented campaigns and make adjustments as needed.