There are several strategies to effectively incorporate FOMO into your email campaigns:
Limited-Time Offers: Highlight that a special discount or promotion is only available for a short period. Exclusive Access: Offer early or exclusive access to products, services, or content. Scarcity: Mention limited quantities or availability to create a sense of urgency. Social Proof: Use testimonials, reviews, or user-generated content to show that others are benefiting from the offer. Countdown Timers: Include a countdown timer in your email to visually reinforce the urgency.