There are several ways to implement throttling in your email marketing strategy:
ESP Settings: Many Email Service Providers (ESPs) offer built-in throttling options. You can configure these settings to control the number of emails sent per hour or per day. Custom Scripts: For those using custom email solutions, scripting can be used to manage send rates. This allows for more tailored control based on recipient behavior, server load, and other criteria. API Rate Limits: When using email APIs, be mindful of any rate limits specified by the provider. Adhering to these limits can prevent your account from being temporarily blocked.