Improving load speed is essential for a successful email marketing campaign. Here are some effective strategies:
Optimize images: Use compressed image formats like JPEG and optimize the resolution for faster loading. Minimize code: Simplify HTML and CSS to reduce the rendering time. Use inline CSS: Inline CSS can render faster compared to external CSS files. Leverage CDN: Use a Content Delivery Network to serve your email assets for faster access. Test load times: Regularly test your email load times using tools like Google PageSpeed Insights to identify and fix bottlenecks.