How to Incorporate Viral Videos in Email Campaigns?
Embed Videos: Directly embedding videos can make your emails more dynamic. However, some email clients do not support embedded videos, so you can include a compelling thumbnail linked to the video instead. Use GIFs: A short animated GIF can give a preview of the video, enticing recipients to click and watch the full content. Personalization: Tailor the video content to the recipient’s preferences to increase relevance and engagement.