How to Integrate Google Analytics with Email Marketing Platforms?
Integrating Google Analytics with your email marketing platform enables you to track and analyze your campaigns more effectively. Most email marketing platforms, such as Mailchimp and Constant Contact, offer built-in options to integrate Google Analytics. Here's a general approach:
Navigate to your email marketing platform's settings. Find the section for integrations or tracking options. Enter your Google Analytics tracking ID. Enable UTM tracking to append tracking codes to your email links.
Once integrated, you can view detailed campaign reports within Google Analytics.