Measuring email marketing health involves tracking several key metrics. These include:
Open Rate: The percentage of recipients who open your email. Click-Through Rate (CTR): The percentage of recipients who click on links within your email. Bounce Rate: The percentage of emails that could not be delivered to the recipient's inbox. Unsubscribe Rate: The percentage of recipients who opt out of your email list.
Monitoring these metrics can help you identify areas for improvement and ensure your campaigns are performing well.