pre existing audience

How to Measure Success with a Pre-existing Audience?

Measuring the success of your email campaigns targeting a pre-existing audience involves tracking several Key Performance Indicators (KPIs):
Open Rates: The percentage of recipients who open your email.
Click-Through Rates: The percentage of recipients who click on links within your email.
Conversion Rates: The percentage of recipients who take a desired action, such as making a purchase.
Unsubscribe Rates: The percentage of recipients who opt-out of your email list.

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