How to Measure the Effectiveness of Long Tail Keywords?
To measure the effectiveness of long tail keywords in your email marketing campaigns, consider the following metrics:
Open Rates: Check if emails with long tail keywords in the subject line have higher open rates. Engagement Rates: Monitor click-through rates and engagement metrics to see if they improve when using long tail keywords. Conversion Tracking: Use tracking tools to measure the conversion rates from emails that incorporate long tail keywords.