How to Measure the Effectiveness of Relevant Emails?
Measuring the effectiveness of your relevant emails is vital to understanding their impact. Key metrics to track include:
Open Rate: The percentage of recipients who open your email. Click-Through Rate (CTR): The percentage of recipients who click on links within your email. Conversion Rate: The percentage of recipients who complete a desired action, such as making a purchase. Bounce Rate: The percentage of emails that were not successfully delivered. Unsubscribe Rate: The percentage of recipients who opt out of your email list.
Using these metrics, you can evaluate the success of your email campaigns and make necessary adjustments to improve relevance and engagement.