How to Measure the Effectiveness of Your Communication Schedule?
To ensure your communication schedule is effective, you need to track and analyze key email marketing metrics:
Open Rate: The percentage of recipients who open your email. Click-Through Rate (CTR): The percentage of recipients who click on links within your email. Conversion Rate: The percentage of recipients who complete a desired action, like making a purchase. Unsubscribe Rate: The percentage of recipients who opt-out of your email list. Bounce Rate: The percentage of emails that were not delivered successfully.