After implementing strategies to combat list fatigue, you should continually measure their effectiveness:
Track Engagement Metrics: Monitor changes in open rates, click-through rates, and other engagement metrics. A/B Testing: Conduct A/B tests to see which subject lines, content, and sending frequencies perform best. Subscriber Feedback: Collect feedback from subscribers through surveys or direct responses to understand their preferences and pain points. Analyze Unsubscribe Reasons: Pay attention to the reasons given by subscribers for unsubscribing to gain insights into their dissatisfaction.