To measure the quality of your email content, you can track various KPIs (Key Performance Indicators) such as:
Open Rate: Indicates how many recipients opened your email. Click-Through Rate (CTR): Measures the percentage of recipients who clicked on one or more links in your email. Conversion Rate: Shows the percentage of recipients who completed a desired action, such as making a purchase. Bounce Rate: The percentage of emails that could not be delivered to the recipient's inbox. Unsubscribe Rate: Indicates how many recipients opted out of your email list.
Regularly analyzing these metrics can help you understand what works and what doesnât, allowing you to continually refine and improve your content.