To gauge the effectiveness of your advanced targeting efforts, monitor the following metrics:
Open Rates: A higher open rate indicates that your subject lines and targeting are effective. Click-Through Rates: Measures the engagement level of your email content. Conversion Rates: Tracks how many recipients took the desired action after opening the email. Unsubscribe Rates: A low unsubscribe rate suggests that your content is relevant to your audience. Revenue Generated: Ultimately, successful targeting should lead to increased sales and revenue.