How to Measure the Success of CRM-Integrated Email Campaigns?
To measure the success of CRM-integrated email campaigns, focus on key metrics such as:
Open Rate: The percentage of recipients who open your email. Click-Through Rate (CTR): The percentage of recipients who click on links within your email. Conversion Rate: The percentage of recipients who complete a desired action. Bounce Rate: The percentage of emails that could not be delivered. Unsubscribe Rate: The percentage of recipients who opt-out from your email list.