How to Measure the Success of Customer Acquisition Efforts?
To evaluate the effectiveness of your customer acquisition efforts, track key metrics such as:
Conversion Rate: The percentage of visitors who subscribe to your email list. Cost Per Acquisition (CPA): The total cost spent on acquiring a new subscriber divided by the number of new subscribers. Subscriber Growth Rate: The rate at which your email list is growing. Engagement Metrics: Track open rates, click-through rates, and overall engagement of new subscribers to gauge the quality of acquisition.