How to Measure the Success of Email Notifications?
To evaluate the success of your email notifications, track key email metrics such as:
Open Rate: The percentage of recipients who open your email, indicating the effectiveness of your subject line. Click-Through Rate (CTR): The percentage of recipients who click on links within your email, reflecting the engagement level. Conversion Rate: The percentage of recipients who complete the desired action, such as making a purchase, after clicking through your email. Bounce Rate: The percentage of emails that could not be delivered, indicating issues with your email list quality. Unsubscribe Rate: The percentage of recipients who opt-out of your email list, providing insight into your contentâs relevance and frequency.