How to Measure the Success of Exclusive Promotions?
Measuring the success of your exclusive promotions is crucial for understanding their impact and making data-driven decisions. Here are some key metrics to track:
Open Rate: Measures the percentage of recipients who opened your email. Click-Through Rate (CTR): Indicates the percentage of recipients who clicked on a link within your email. Conversion Rate: Shows the percentage of recipients who completed a desired action, such as making a purchase. Revenue Generated: Tracks the total revenue generated from the exclusive promotion. Subscriber Growth: Measures the increase in your email list size as a result of the promotion.