hypertext markup language (html)

How to Measure the Success of HTML Emails?

To gauge the effectiveness of your HTML emails, track key metrics such as:
Open Rate: The percentage of recipients who open your email.
Click-Through Rate (CTR): The percentage of recipients who click on one or more links within your email.
Conversion Rate: The percentage of recipients who complete a desired action, such as making a purchase or filling out a form.
Bounce Rate: The percentage of emails that could not be delivered to the recipient's inbox.

Frequently asked queries:

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