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How to Measure the Success of Local Email Marketing Campaigns?

To measure the success of your local email marketing campaigns, focus on key metrics such as:
Open Rates: The percentage of recipients who open your email.
Click-Through Rates: The percentage of recipients who click on links within your email.
Conversion Rates: The percentage of recipients who take the desired action, such as making a purchase or signing up for an event.
Bounce Rates: The percentage of emails that were not delivered to the recipient’s inbox.
Unsubscribe Rates: The percentage of recipients who opt out of receiving future emails.

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