offers and discounts

How to Measure the Success of Offers and Discounts?

To measure the success of your offers and discounts, track key metrics such as:
Open Rate: The percentage of recipients who open your email.
Click-Through Rate: The percentage of recipients who click on links within your email.
Conversion Rate: The percentage of recipients who complete the desired action, such as making a purchase.
Revenue Generated: The total revenue generated from the campaign.
Customer Lifetime Value (CLV): The projected revenue a customer will generate over their lifetime with your business.

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