There are various types of offers and discounts you can use in your email marketing campaigns:
Percentage Discounts: Offering a percentage off the total purchase (e.g., 20% off). Free Shipping: Offering free shipping on orders over a certain amount. Buy One, Get One Free: Encouraging customers to buy more with BOGO offers. Exclusive Deals: Providing exclusive discounts to email subscribers only. Loyalty Rewards: Offering discounts to repeat customers as part of a loyalty program.