How to Measure the Success of Your Email Schedule?
To ensure that your email schedule is effective, it's essential to continuously monitor and analyze key performance indicators (KPIs). Some important KPIs include:
1. Open Rate: The percentage of recipients who open your email. 2. Click-Through Rate (CTR): The percentage of recipients who click on a link within your email. 3. Conversion Rate: The percentage of recipients who complete a desired action, such as making a purchase. 4. Unsubscribe Rate: The percentage of recipients who opt-out of your email list.
Regularly reviewing these metrics will help you make data-driven decisions to optimize your email schedule.