traffic volume

How to Measure Traffic Volume?

Traffic volume can be measured using various email marketing tools that offer detailed analytics. Key metrics to monitor include:
Sent Emails: The total number of emails sent out in a campaign.
Open Rates: The percentage of recipients who open the email.
Click-Through Rates (CTR): The percentage of recipients who click on one or more links within the email.
Conversion Rates: The percentage of recipients who complete a desired action, such as making a purchase or filling out a form.

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