Nurturing your prospects involves building a relationship with them over time through a series of strategic emails:
Welcome Emails: Send a warm welcome email to new subscribers, introducing your brand and setting expectations. Educational Content: Provide value by sharing content that educates and informs your prospects about your products or industry. Personalized Offers: Send special offers and discounts tailored to the interests and behaviors of your prospects. Follow-Ups: Use follow-up emails to keep the conversation going and move prospects further down the sales funnel. Re-engagement Campaigns: Reach out to inactive prospects with targeted campaigns aimed at rekindling their interest.