To optimize your emails for preview panes, consider the following tips:
1. Use a Clear and Compelling Subject Line: The subject line is one of the first things a recipient sees. Make it clear, concise, and compelling to entice the reader to open the email. 2. Craft a Strong Preheader Text: The preheader text is the short summary text that follows the subject line. Use this space wisely to complement the subject line and provide additional context. 3. Maintain a Clean and Professional Design: A cluttered or poorly designed email can be off-putting. Ensure your email design is clean and professional, even in the snippet view. 4. Include Your Brand Name: Make sure your brand name is visible in the preview pane to build recognition and trust. 5. Test Across Different Email Clients: Preview panes can look different across various email clients. Test your emails on multiple platforms to ensure they look good everywhere.