How to Optimize Shopify Burst Images for Better Email Performance?
To get the most out of Shopify Burst images in your emails, consider the following optimization tips:
File Size: Compress the images to reduce file size without compromising quality. This helps in faster loading times and better email deliverability. Alt Text: Always add descriptive alt text to your images. This not only helps with accessibility but also ensures that your message is conveyed even if images are blocked or fail to load. Relevance: Choose images that are relevant to your content and audience. Irrelevant images can confuse recipients and dilute your message. Testing: A/B test different images to see which ones perform better in terms of open rates, click-through rates, and conversions.