Here are the steps to effectively perform monthly backups:
Automate the Process: Use email marketing platforms that offer automated backup features to ensure consistency and reduce manual effort. Use Cloud Storage: Store backups in secure cloud storage solutions to ensure they are safe from local hardware failures. Encrypt Sensitive Data: For added security, encrypt backups that contain sensitive information such as subscriber details. Test Backup Integrity: Regularly test your backups to ensure that data can be restored without issues.