Planning a staged migration involves several critical steps:
Assessment: Evaluate your current email marketing infrastructure, identifying components that need to be migrated. Set Objectives: Define clear goals for the migration, such as improved deliverability, enhanced analytics, or better integration with other marketing tools. Choose a Platform: Select the new email marketing platform that best meets your objectives and requirements. Create a Timeline: Develop a detailed timeline outlining each stage of the migration process, including milestones and deadlines. Allocate Resources: Assign roles and responsibilities to team members, ensuring adequate resources are available for each stage.