subversion

How to Protect Against Subversion?

To protect against subversion, marketers should implement the following measures:
Email Authentication: Use protocols like SPF, DKIM, and DMARC to authenticate emails and prevent spoofing.
Monitor Metrics: Regularly monitor email metrics to identify unusual patterns or spikes that may indicate subversive activities.
Educate Recipients: Inform your email subscribers about common phishing and spoofing tactics so they can identify and avoid them.
Use Quality Content: Ensure your emails contain original, high-quality content that distinguishes your brand from competitors.
Legal Action: Be prepared to take legal action against entities that engage in unethical subversive activities against your campaigns.

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