recipient’s interests

How to Segment Your Email List Based on Interests?

Segmentation is the process of dividing your email list into smaller groups based on specific criteria. Here’s how you can segment based on interests:
1. Demographic Segmentation: Grouping recipients by age, gender, location, etc.
2. Behavioral Segmentation: Grouping based on past email interactions and purchase behavior.
3. Interest-Based Segmentation: Using data from surveys, website behavior, and social media interactions to group recipients by specific interests.

Frequently asked queries:

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