Setting up a drip campaign involves several steps:
Define Your Goals: Determine what you want to achieve, whether it’s lead nurturing, customer onboarding, or re-engagement. Segment Your Audience: Use data analytics to divide your audience into relevant segments. Create Engaging Content: Develop email content that resonates with each segment. Set Triggers: Define actions or timelines that will trigger each email in the sequence. Test and Optimize: Regularly test your campaigns and make necessary adjustments to improve performance.