test link placement

How to Test Link Placement?

Testing link placement is crucial to understand what works best for your audience. Here are some methods to test link placement:
A/B Testing: Create two or more versions of your email with different link placements and send them to a small subset of your audience. Analyze which version performs better based on metrics like click-through rates and conversions.
Heatmaps: Use email heatmap tools to see where recipients are clicking the most. This helps you understand the most effective areas for link placement.
User Feedback: Collect feedback from your audience to understand their preferences and adjust your link placement accordingly.

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