The insights you gain from performance analysis should be actionable. Here are some steps to take based on your findings:
Optimize Subject Lines: If your open rates are low, consider testing different subject lines to see which ones perform better. Refine Content: Analyze which types of content lead to higher CTRs and conversions, and focus on creating more of that content. Segment Your Audience: Use the data to segment your audience based on their behavior and preferences, allowing for more personalized and effective email campaigns. Improve List Hygiene: Regularly clean your email list to remove inactive or invalid email addresses, reducing your bounce rate and improving overall deliverability.