How to Utilize Customer Insights in Email Marketing?
Once you have gathered customer insights, you can use them to:
Segment Your Audience: Divide your email list into smaller groups based on shared characteristics or behaviors. Personalize Content: Tailor your emails to address the specific interests and needs of each segment. Optimize Send Times: Determine the best times to send your emails based on when your audience is most likely to engage. A/B Testing: Test different email elements to see what resonates best with your audience.