What are Best Practices for Crafting Non-Spammy Subject Lines?
When crafting subject lines, aim for clarity and relevance. Avoid all caps, excessive punctuation, and overly promotional language. Instead, focus on creating a subject line that accurately represents the content of your email and provides value to the reader. For example, âDiscover Our New Fall Collectionâ is much better than âLIMITED TIME OFFER!!!â