What Are Common Challenges in Email Deliverability?
Email deliverability is not without its challenges. Some common issues include:
Spam Filters: Overly aggressive spam filters can block legitimate emails. Blacklists: Landing on a blacklist can severely impact your deliverability. Poor List Hygiene: Sending emails to inactive or incorrect addresses can harm your sender reputation. Content Issues: Emails that contain spammy words or excessive images may be flagged.