What Are Some Best Practices for Banners and Buttons?
Keep banners simple and focused on a single message or value proposition. Ensure buttons are prominently placed and easily identifiable. Use alt text for images to improve accessibility and provide context if images do not load. Test banners and buttons on multiple devices and email clients to ensure they render correctly. Maintain a consistent branding style across all banners and buttons to reinforce brand recognition. Incorporate A/B testing to determine the most effective designs and placements.