What are Some Best Practices for Button Placement?
Strategic placement of buttons can significantly impact their efficacy:
Above the Fold: Placing the button in the upper section of your email ensures it is visible without the reader having to scroll down. Near Relevant Content: Place the button close to the content it relates to. For instance, if you are promoting a new product, place the button near the product description. Multiple Buttons: In longer emails, including multiple buttons can be beneficial. Ensure each button leads to the same action to avoid confusing the reader.