What are Some Best Practices for Using Colors in Emails?
While Coolors can help you find the right colors, it's essential to consider some best practices to make the most out of your email campaigns:
Contrast: Ensure there is enough contrast between text and background colors to enhance readability. Brand Colors: Use your brand's primary colors to maintain consistency and reinforce brand identity. Call-to-Action (CTA): Use contrasting colors for CTAs to make them stand out and encourage clicks. Emotion: Choose colors that evoke the desired emotions in your audience, such as blue for trust or red for urgency.