short subject lines

What Are Some Best Practices for Writing Short Subject Lines?

When crafting short subject lines, consider the following best practices:
Be Direct: Clearly state the purpose of the email.
Use Action Words: Encourage the recipient to take action.
Personalization: Incorporate the recipient’s name or preferences.
Test Variations: A/B test different versions to see which performs best.
Avoid Spam Triggers: Steer clear of words that might send your email to the spam folder.

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