built in tools

What Are Some Common Built-in Tools?

Most email marketing platforms come with a variety of built-in tools. Here are some of the most common ones:
Email Template Library: Pre-designed templates that can be customized to fit your brand.
Drag-and-Drop Editor: An intuitive interface for creating visually appealing emails without coding.
Segmentation: The ability to divide your email list into smaller, targeted groups based on various criteria.
A/B Testing: Tools for testing different versions of an email to see which one performs better.
Automation: Features that allow you to set up automated email sequences based on user behavior.
Analytics and Reporting: Dashboards and reports that provide insights into email performance metrics like open rates and click-through rates.

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