prioritize links

What Are Some Common Mistakes in Link Prioritization?

Despite the importance of link prioritization, common mistakes can hinder its effectiveness:
Overloading with Links: Including too many links can confuse recipients and reduce the chance of them taking any action.
Ineffective CTAs: If the CTA is vague or not compelling, it won't drive clicks, no matter how well it's prioritized.
Poor Design Choices: A link that's not visually distinct from the rest of the content can be easily overlooked.
Ignoring Mobile Optimization: With a significant portion of email being opened on mobile devices, it's crucial that prioritized links are tappable and easy to interact with on smaller screens.

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